The Verasity protocol provides the infrastructure and tools required to build a supercharged online video experience.
Current video platforms serve as a way for Creators to share content and a place for audiences to watch. Existing platforms have many stakeholders who all take their cut of the profit before Content Creators even get their “fair share”.
Verasity strips all of this back and simplifies the value exchange so it’s directly between the Creator and their audience. By reducing the number of stakeholders, Verasity makes sure that more money is put into the community, ecosystem, and economy, rather than being extracted by third-parties and middlemen.
Verasity is developing a next-generation video sharing platform. This platform will empower Creators and improve the experience of watching video online.
There are many existing challenges identified with the online video space today. Verasity’s team of media, technology and blockchain experts are building a new model where Creators and Viewers transact directly on the Blockchain, removing the need for intermediaries. The Verasity Player and online video platform is fully functional and can be seen at: verasity.io This includes the Verasity Player Wallet prototype.
The “VERA” token is a new medium of exchange and reward for video creation, sharing and viewing across the Verasity community. Anyone watching videos can earn VERA currency. If they choose to watch adverts or share the videos with their network, they will then receive further rewards in VERA. The platform gives Creators and Publishers a variety of monetization solutions to choose from. Verasity’s mission is to help them generate more value from their content. All transactions of the VERA token will be tracked and stored on the Blockchain utilizing Delegated Proof of Stake (DPoS).
With a goal to bring Creators and Viewers together to support the creation of great video content. “Spark” is a brand new take on a Marketplace where Viewers can fund Content Creators using VERA. Creators can opt to sell a “stake” (VeraSparks) in their channel to finance the production of new high-quality content. Then those who have supported them can share in their success.
To ensure transparency and integrity for the community, Verasity is developing a proprietary “Proof of View” technology. Every video view will be securely tracked and stored on the Blockchain. This provides the security, flexibility, and scale to support a flourishing new environment for Content Publishers, Advertisers and Viewers. The project vision is for the Verasity Protocol to also be adopted across the wider web and for VERA to become the cryptocurrency to power the future of online video.
Integrate TCP fallback into the player for seamless use on non UDP-enabled browsers - Delivered
Founders identified opportunity for blockchain-based video platform - Done
■ Test UDP video player with Akamai at 30m+ unique users per month - Delivered
■ Assemble core team and advisors - Done
■ Investigation into blockchain technology - Done
■ Write and validate White Paper - Done
■ Release proof of concept for VeraPlayer - Delivered
■ Creation of Foundation structure - Done
■ Announcement of project, publishing of White Paper & Economic Paper - Done
■ Launch Public Sale website - Done
■ In-player earning VERA while watching - Delivered
■ Release proof of concept for VeraWallet - Delivered
■ In-player user management - Ongoing
■ In-player earning 3rd party crypto tokens while watching - Ongoing
■ Release proof of concept for VERA minting apps for desktop & mobile - Ongoing
■ Design and architecture for Verasity blockchain
■ Release proof of concept for Verasity video sharing website (verasity.tv)
■ Fundraise through Private Sale - Ongoing
■ Conduct Public Sale
■ List VERA on leading crypto exchanges
■ Release and test Verasity blockchain with other Verasity platform components
■ Release MVP of blockchain-enabled VeraPlayer
■ Release MVP of blockchan-enabled Verafier apps for desktop OS
■ Release MVP of blockchain-enabled VeraWallet
■ Release CMS and analytics for verasity.tv
■ Add monetization through advertising to verasity.tv
■ Convert VERA tokens onto Verasity blockchain
■ Expand team of engineers
■ Release beta of VeraPay
■ Release full version of Verasity blockchain
■ Release beta of blockchain-enabled VeraPlayer
■ Release beta of blockchan-enabled Verafier apps for desktop OS
■ Release beta of blockchain-enabled VeraWallet
■ Release MVP of blockchain-enabled video sharing apps for iOS, Android
■ Release MVP of verasity.tv to select group of video creators
■ Release beta of verasity.tv to general public
■ Launch full version of VeraPay
■ Launch full version of VeraPlayer
■ Launch full version of Verafier apps
■ Launch full version of VeraWallet
■ Launch full version of verasity.tv
■ Release MVP of blockchain-enabled video channel marketplace
■ Release beta of video channel marketplace
■ Scale platform usage to 15m holders of VeraWallet
■ Launch full version of video channel marketplace