MADANA is the first ever ICO and Sidechain project on the Lisk Blockchain. MADANA stands for an open platform for data analysis, preserving privacy by design. The blockchain-based ecosystem allows anyone to stay in control of their data while monetizing it in an anonymous way. MADANA aims to provide a GDPR compliant way for data processing, enabling new business models for future Apps and Services. German ICO with approval from the Federal Financial Supervisory Authority.
MADANA – MARKET FOR DATA ANALYSIS
The data market is currently dominated by enterprises who are buying big sets of data from third parties that are subject to different data protection laws. In known systems, these enterprises decide which data is available for sale. A problem with this is that all of the data is shared regardless of whether the data or part of the data, contains information the originator does not want to share. Thus, the originator of data is exposed to an unnecessarily high risk of privacy violations.
MADANA is creating a new approach to provide a system implementing the method to eliminate the stated problems and to extend the data market with further advantages. The objective is achieved with a system which provides the following key aspects:
▶ A method for contributing data anonymously to a remote system while getting paid.
▶ Client-sided data storage and an easy to handle encryption framework to retake control of data in general.
▶ A method for contributing analytics skills while getting paid in exchange.
▶ An open data analysis marketplace for anyone.
▶ A decentralized pool of information.
▶ A method for getting analysis results of new and sensitive data.
▶ Trustworthiness through blockchain and smart contracts.
The most important advantage is that the data producer’s privacy is respected, no third parties are involved, and entry barriers are minimized. Thus, a new ecosystem can be established in which everybody can participate – through transparency, trust, and monetary benefits.
FOUNDING OF MADANA
The idea for the MADANA platform arose from earlier projects in which we had the need for privacy-preserving data analysis.
BUILDING OUR ADVISORY BOARD
A strong network of supporters, advisors, and investors enables us to work on our vision and make it a reality in the near future.
LISK & MADANA EVENT
We are going public! Hosting a Blockchain introduction event, and showcasing MADANA and our close partnership with Lisk.
Influential partners from industry, economics, and political support us. Together we provide a solution for real-world business problems on a legal basis.
RELOCATION TO BERLIN
To accelerate our growth, we moved from Aachen to Berlin – one of the greatest startup and blockchain hubs in Europe.
MADANA makes use of trusted execution environments to conduct the analysis. Raw data is never sold, only insights will be shared with the Data Analysis Buyer.
PARTNERSHIP WITH CAPGEMINI
Capgemini has clients all over the world. They bring together new innovations like MADANA with existing businesses in need.
BUILDING THE COMMUNITY
Growing a healthy community is of high value to us. This is the only way to build a decentralized network with a variety of MADANA users. Therefore we prioritize community building and reward extraordinary engagement.
EXPANDING THE TEAM
Finding the right person for a job is not easy. Nonetheless, we found experienced developers, data scientists, marketing experts, and creatives, who put their time & dedication in
We presented MADANA at the Consensus NYC, met with blockchain pioneers and early bitcoin investors such as Tim Draper.
ROADTRIP HONG KONG & CHINA
China has an active blockchain community and forward-thinking investors. We introduced them to the MADANA platform, met Lisk delegates and gave a preview of our white paper.
LAUNCHING NEW WEBSITE
You are using our completely rethought website. Everything is new: The content, the structure, the look and feel. We hope you like it.
WHITE PAPER RELEASE
The white paper got quite extensive. We cover not only our vision but also technical details and our business plan.
Read what the PAX token does, understand why we need the blockchain and get a holistic view of our Token Economy.
For investing in a German ICO a KYC process is required. After you got whitelisted, we will provide you with a referral link to get rewarded for inviting your friends to MADANA.
The PAX Pre-Sale will be limited to a certain minimum investment and enable a limited number of businesses and investors to get in.
We are developing a WebApp for our Community. The Community Hub is the first iteration of a future home for our ecosystem participants.
When you missed the Pre-Sale, you can invest in MADANA during the upcoming PAX Main-Sale. We accept LSK, BTC, and ETH.
PILOT PROJECT WITH B2B PARTNERS
To showcase the MADANA platform, we will start developing a pilot project after the ICO.